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Social Media

Thoughts on Social Media and trends.

Measuring the success of Social Media

Measuring the success of Social Media

By on January 29, 2013 in Social Media with Comments

Many believe it is just too hard to measure the return of investment of Social Media.   Lux Narayan wrote an article earlier this year for Forbes titled Three Reasons Why There’s No Measuring ROI on Social Media.   In his article he states that the three primary reasons that ROI can not be measured for Social [...]

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Facebook Places :: Like or Dislike?

Facebook Places :: Like or Dislike?

By on August 28, 2010 in Social Media with Comments

Facebook Places is the new geolocation feature released by Facebook this week.  Places allows you to share your location and see where your friends are in relation to you so that you can connect with them easily.   Places also offers significant functionality to businesses with Facebook profiles.    These businesses now have the opportunity to [...]

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Publishing Twitter tweets as a Newspaper.

Publishing Twitter tweets as a Newspaper.

By on August 28, 2010 in Social Media with Comments

Twitter has well established its status as an online news source.  I use Twitter to find and share links to interesting articles about design, usability, photography, dog training, social media and technology.  Owing to the broad range of topics, sometimes I can tweet / share up to 50 or 70 links a day with the [...]

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Social Media Legal Risks for Australian Banks.

Social Media Legal Risks for Australian Banks.

By on August 24, 2010 in Social Media with Comments

Overseas, many banks have embraced the use of social website to assist with healing the financial industry, develop trust with their customers and to promote their latest deals.    Lon S. Cohen described five ways international banks have embraced Web 2.0 technologies which include:

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Social Media success stories for Intranets & Websites

Social Media success stories for Intranets & Websites

By on August 22, 2010 in Intranets, Social Media, Websites with Comments

Some incorrectly assume that Enterprise 2.0 is a term used to describe the use of consumer-orientated Web 2.0 tools (Facebook,  LinkedIn,  Twitter) by businesses to improve their communications internally and externally.    Web 2.0 and Enterprise 2.0 do share a similar foundation as highlighted by Andrew McAffee’s SLATES model, however there are significant differences between [...]

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