Recently I had the pleasure of designing a new logo for Aylwards Dog School to use on their new website to be released later this year. Aylwards Dog School was established 22 years ago by Mike Aylward in Rosewood Queensland. The school specialises in dog obedience, personal protection training and tracking training. Mike & Megan [...]
You are here: Home » Social Media
Thoughts on Social Media and trends.
Many believe it is just too hard to measure the return of investment of Social Media. Lux Narayan wrote an article earlier this year for Forbes titled Three Reasons Why There’s No Measuring ROI on Social Media. In his article he states that the three primary reasons that ROI can not be measured for Social [...]
Facebook Places is the new geolocation feature released by Facebook this week. Places allows you to share your location and see where your friends are in relation to you so that you can connect with them easily. Places also offers significant functionality to businesses with Facebook profiles. These businesses now have the opportunity to [...]
Overseas, many banks have embraced the use of social website to assist with healing the financial industry, develop trust with their customers and to promote their latest deals. Lon S. Cohen described five ways international banks have embraced Web 2.0 technologies which include:
Some incorrectly assume that Enterprise 2.0 is a term used to describe the use of consumer-orientated Web 2.0 tools (Facebook, LinkedIn, Twitter) by businesses to improve their communications internally and externally. Web 2.0 and Enterprise 2.0 do share a similar foundation as highlighted by Andrew McAffee’s SLATES model, however there are significant differences between [...]